The new LONBALI flagship store in Claudio Coello, Madrid, represents a step forward in the way of understanding and experiencing the brand's universe. Conceived as an architectural translation of our identity, the space features curved lines and circular elements that envelop the visitor in a welcoming and fluid atmosphere. The color palette, with three carefully chosen color focal points, brings dynamism and freshness to an environment that conveys serenity, relaxation and harmony.

The elegant and sophisticated façade makes the most of the existing elements to project the essence of the store outward. The atmosphere is reminiscent of the most inspiring and cool neighborhoods in Paris, where each boutique is a statement of style and authenticity. In this sense, the new flagship store is not just a retail location: it is a destination that invites you to live the LONBALI experience firsthand.

Beyond its design, the space has been conceived to reinforce the link with our community: it is functional, experiential and deeply Mediterranean, with that warm and close touch that reflects where we come from and where we want to go. A store that brands, inspires and becomes the true reflection of the LONBALI spirit.